Pam was discovered in 1989 while attending a BC Lions pro-football game in Vancouver. During a lull in the action, a cameraman focused on the 21-year-old beauty -- who was wearing a tight-fitting Labatt Brewing Company T-shirt -- and the crowd erupted in cheers. Pam's moment in the spotlight caught the attention of the beer company, which hired her to star in their commercials. Within the year, the Canadian landed on the cover of Playboy's October '89 issue. She moved to Los Angeles to pursue a modeling career, and the rest is history!